Wet 'n Wild

Wet 'n' Wild At-A-Glance

Strengths: Inexpensive, good tinted moisturizer with sunscreen; some attractive bronzing powders; mostly good eyeshadow and lipstick options.

Weaknesses: Unimpressive concealers; large assortment of average to poor eyelining products; the mascaras do little to impress; some lip products suffer from the inclusion of irritants; the makeup brushes.

Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.

For more information about Wet 'n' Wild, visit www.wnwbeauty.com.

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+ Rating Product Brand Category Price Size
Average H2O Proof Waterproof Mascara (Discontinued) Wet 'n Wild Waterproof Mascara  $2.99
Average MegaPlump Waterproof Mascara Wet 'n Wild Waterproof Mascara  $3.99
Good Ultimate Sheer Tinted Moisturizer SPF 15 Wet 'n Wild Tinted Moisturizer w/ Sunscreen  $3.99 1.00 fl. oz.
Poor Cover All Cover Stick Wet 'n Wild Stick Concealer  $1.99
Good Silk Finish Lipstick Wet 'n Wild Sheer Lipstick  $1.29
Average MegaWink Mascara Wet 'n Wild Regular Mascara  $2.99
Average Lash Intense Mascara (Discontinued) Wet 'n Wild Regular Mascara  $4.99
Average MegaProtein Mascara Wet 'n Wild Regular Mascara  $1.99
Good Fergie Turn Up the Volume Mascara Wet 'n Wild Regular Mascara  $4.99
Average MegaLash Lengthening Mascara (Discontinued) Wet 'n Wild Regular Mascara  $1.99
Good MegaLength Mascara Wet 'n Wild Regular Mascara  $2.99
Average MegaPlump Mascara Wet 'n Wild Regular Mascara  $3.99
Poor MegaVolume Mascara Wet 'n Wild Regular Mascara  $2.99
Good Natural Wear 100% Natural Pressed Powder (Discontinued) Wet 'n Wild Pressed Powder  $4.99
Good Ultimate Touch Pressed Powder with Puff (Discontinued) Wet 'n Wild Pressed Powder  $2.99
Poor Natural Blend Pressed Powder Wet 'n Wild Pressed Powder  $4.99
Best Coverall Pressed Powder Wet 'n Wild Pressed Powder  $2.99
Poor i-Sparkle Eyeshadow (Discontinued) Wet 'n Wild Powder Eyeshadow  $4.99
Good Color Icon Eyeshadow Trio Wet 'n Wild Powder Eyeshadow  $2.99
Average Color Icon Eyeshadow Palette (Discontinued) Wet 'n Wild Powder Eyeshadow  $4.99
Average MegaEyes Shadow Pot (Discontinued) Wet 'n Wild Powder Eyeshadow  $1.99
Good Color Icon Eyeshadow Collection Wet 'n Wild Powder Eyeshadow  $4.99
Good MegaEyes Eye Shadow (Discontinued) Wet 'n Wild Powder Eyeshadow  $2.99
Best Color Icon Eyeshadow Singles Wet 'n Wild Powder Eyeshadow  $1.99
Average Ultimate Expressions Eyeshadow Palette (Discontinued) Wet 'n Wild Powder Eyeshadow  $4.99
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