Yes to Blueberries Brightening Eye Roller (Discontinued)

by Yes To  Yes To Blueberries
Price:
$19.99 - 0.5 fl. oz.
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Category:
Skin Care > Retinol Products > Eye Moisturizers
Last Updated:
2/10/2014
Jar Packaging:
No
Tested On Animals:
No

This product consists of a lightweight, somewhat tacky gel housed in a small cylindrical container outfitted with a roller ball applicator. The idea is to massage the product around tried, puffy eyes to “brighten” and “refresh”. The formula is mostly water and blueberry juice with gum-based thickeners, so it has a lightweight texture—and of course the blueberries provide an antioxidant boost. The roller ball application feels nice, and manual massage from this type of applicator can help reduce puffiness due to fluid retention or allergies, but not age-related puffiness (as in sagging or undereye bags that you have no matter the season or your health concerns).

This product does not contain anything proven to lighten dark circles, though if your eye area skin is dry, hydrating with a product such as this automatically makes dark circles look better (dryness magnifies the darkness). That benefit is hardly unique to this product; if anything, this won’t be moisturizing enough if dryness around the eyes is your concern.

More Info:

Why You May Not Need an Eye Cream

Most eye creams aren't necessary. That's either because they are poorly formulated, contain nothing special for the eye area, or come in packaging that won't keep key ingredients stable. Just because the product is labeled as an eye cream doesn't mean it's good for your eye area; in fact, many can actually make matters worse.

There is much you can do to improve signs of aging around your eyes. Any product loaded with antioxidants, skin-repairing ingredients, skin-lightening ingredients, anti-inflammatory ingredients, and effective emollients will work wonders and those ingredients don't have to come from a product labeled as an eye cream.

You would be shocked how many eye creams lack even the most basic ingredients to help skin. For example, most eye creams don't contain sunscreen. During the day that is a serious problem because it leaves the skin around your eyes vulnerable to sun damage and this absolutely will make dark circles, puffiness, and wrinkles worse!

Whatever product you put around your eye area, regardless of what it is labeled, must be well formulated and appropriate for the skin type around your eyes! That may mean you need an eye cream, but you may also do just as well applying your regular facial moisturizer around your eyes.

Yes To Blueberries Brightening Eye Roller contains a light, refreshing serum applied under the eyes and around the orbital bone using circular motions to brighten, refresh, and reduce dark circles. This blend includes Horse Chestnut, a natural botanical that helps improve the appearance of dark circles by stimulating circulation and blood flow, along with Bearberry Extract, an anti-oxidant rich botanical that helps brighten dark circles by inhibiting melanin production.

Water, Vaccinium Cyanococcus (Blueberry) Fruit Juice, Glycerin, Aloe Barbadensis Leaf Extract, Acacia Senegal Gum, Hydrolyzed Rhizobian Gum, Oryza Sativa (Rice) Bran Extract, Arctostaphylos Uva Ursi (Bearberry) Leaf Extract, Aesculus Hippocastanum (Horse Chestnut) Seed Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Leuconostoc Ferment Filtrate, Superoxide Dismutase, Lecithin, Soybean Peroxidase, Glyceryl Caprylate, Xanthan Gum, Phenethyl Alcohol

How this Israel-based brand of skin-care products came to be so widely distributed is an impressive marketing feat. It’s sold in over a dozen countries and we’ve seen it locally in such diverse places as Safeway (a grocery store) and Ulta (a salon/spa/cosmetics boutique). Business is booming in the natural products market, and it appears that the Yes To brand is on its way to being one of the frontrunners! Yes To products were even featured on the popular daytime talk show The View. Clearly, this line has attracted the attention both of consumers and the media.

Why all the fuss? We’ll do our best to explain, but the simple reality is that the success of this brand is due to the fact that lots of consumers want natural products, regardless of whether or not the formula is beneficial for skin. Many women (but not those who read our reviews) are completely unaware that many of the products from the so-called “natural” product lines contain just as many synthetic ingredients as “unnatural” brands. That’s no longer the case with Yes To products, but not too long ago, it was!

The Yes To brand is divided into four sub-brands: Yes To Carrots, Yes To Cucumbers, Yes To Tomatoes and Yes To Blueberries. The original launch and the largest group is Yes To Carrots. After the carrot-containing products became a hit, the company began to assemble a tossed salad of other products, including their Yes To Cucumbers, Yes To Tomatoes, and Yes to Blueberries. What next? We’re anticipating Yes To Lettuce and Yes To Blue Cheese Dressing, that way you can make a complete salad!

All kidding aside, Yes To products are worth a look if you prefer mostly natural ingredients, though not every natural ingredient Yes To uses has been proven beneficial for skin, and some are problematic. As with most natural-themed lines, there are a handful of Yes To products to consider. But few of them are state-of-the-art and there are no products to successfully manage acne or blackheads, lighten skin discolorations, or significantly reduce redness

Although it is commendable that Yes To doesn’t make over-the-top anti-aging claims, a skin-care line should help take care of skin’s daily needs, and this line’s products are somewhat lacking. All the fruits, vegetables, and any natural ingredient you can name isn’t enough to protect skin from the cumulative damage of unprotected sun exposure (the Yes To brand does sell a couple of excellent sunscreens) or to satisfy other skin-care needs. It’s a nice idea to think that tomatoes, carrots, sweet potatoes, and blueberries are as good for your skin when applied topically as they are for your health when consumed as part of a healthy diet, but that’s simply not the case. Still, if you shop this line carefully you’ll come away with some workable products that are pleasant to use.

For more information about Yes To and its food-themed brands, call (888) 929-3786 or visit www.yestocarrots.com.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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