Maybelline's Dream Wonder Powder is a fragrance-free pressed powder that promises a smoother application because it has "60% less talc" than the company's Fit Me! pressed powder, which was a Beautypedia "BEST." Unfortunately, eliminating some of that talc does not make for a superior product! We always wonder why companies take the marketing approach of highlighting what a product omits or has less of, as if the underlying message is that whatever the ingredient it has "less of" must not be any good, even though their other products contain that ingredient! Go figure.
This powder does have a smooth, silky feel, and is easy to pick up with a brush. (We don't recommend using the sponge included in the compact, as applying it with the sponge results in a too-cakey application.) It applies well, feels lightweight, controls oil, and doesn't emphasize pores.
The bad news is that this powder makes any wrinkles or creases on your skin more apparent. Even if you buff it down and smooth it with a brush or your fingers, this is still the case. Today's top powders have managed to avoid this effect, leaving Dream Wonder seeming more like a throwback than a revolutionary product.
Dream Wonder Powder comes in many shades for light to medium skin tones; however, even the lightest shade is too dark for those with truly porcelain complexions.
Despite some strong points, we advise skipping Dream Wonder Powder and checking out Maybelline's other excellent pressed powders (such as Fit Me!) instead!
- Powder has a smooth, silky feel and is easy to apply.
- Feels lightweight.
- Controls oil and doesn't emphasize pores.
- Powder makes fine lines and wrinkles very apparent, even after buffing it down.
- The lightest shade is still too dark for those with porcelain skin tones.
Dimethicone Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Boron Nitride, Talc, Magnesium Stearate, Isostearyl, Sebacate, Ethylhexylglycerin, Sodium Dehydroacetate, Tocopheryl Acetate, Aluminum Hydroxide, Disodium Stearoyl Glutamate. [+/- May Contain: Mica, Iron Oxides, Titanium Dioxide.
Maybelline is one of the best-known and most recognized mass-market makeup lines in the world—it's available in 90 countries. Throughout its long history, which began in 1915 when T. L. Wilson founded the company and named it after his sister, Mabel, and Vaseline (which he combined with coal dust to concoct a mascara for her), the company has prided itself on bringing innovative products to the marketplace. L'Oreal purchased the company in early 1996 and that's when things really started getting much better. Both companies specialize in offering a large selection of lipsticks, nail polishes, and mascaras, and many of their foundations have the same strengths and weaknesses (smooth textures and finishes plus the inclusion of sunscreens that are often without much-needed UVA-protecting ingredients).
The powders, several mascaras, pencils, matte-finish concealers, and Superstay Lipcolor are impressive and inexpensive. Although L'Oreal remains the more sophisticated and refined of the two lines (and now they have credible products, not just sleek ads, to back this assertion), Maybelline's latest urban image is a positive step, as many of their latest launches have been innovative without resorting to "been-there, done-that" gimmicks. Price-wise, Maybelline is the least expensive of the L'Oreal-owned cosmetic lines (which also includes Lancome, Biotherm, Vichy, and Kiehl’s), and smart shoppers will note the similarities among brands that, with conscientious shopping, can really save you money without sacrificing quality or performance.
For more information about Maybelline New York, owned by L'Oreal, call (800) 944-0730 or visit their interactive Web site at www.maybelline.com.