Honey Dew Me Up Primer is certainly an intriguing take on primer; it certainly doesn't look like any primer we've seen before, and the name is unusual to boot. However, ultimately, it's misguided—definitely a "Honey Dew, don't!"
This light yellow liquid has flecks of actual gold suspended in it, which NYX says add radiance to the skin. In truth, they're just gold-covered flakes that stick to your skin, definitely not a typical daytime look… but for evening wear, who knows?
One of the main selling points of this primer is that it contains collagen to help smooth the skin. (Fact: Collagen in skin-care products is a moisturizing ingredient, but it doesn't add collagen to your skin.) However, it also contains a high amount of alcohol—the second ingredient—which does not promote healthy skin. And, in an ironic twist, alcohol actually damages healthy collagen production! See More Info for details on why alcohol in skin care is so harmful.
Something else to note: NYX says the honey included in this formula serves as an antiseptic, which sounds like it could be helpful to kill acne. While there is research showing honey can be an excellent antiseptic, there is no research relating it to breakouts, or to being helpful in the small amounts present in skin-care products.
That aside, the high alcohol content and the gold flakes in this primer essentially make it akin to Goldschläger for your face (Goldschläger: a potent alcohol liqueur imbued with flecks of gold). Skip this and choose an option from our list of Best Foundation Primers instead; in moderation, we recommend the real Goldschläger over this primer any day!
- The gold flakes in the product are gimmicky, and don't serve to add true radiance to the skin.
- Contains high amount of alcohol, which can impede healthy collagen production.
- Most of the plant extracts this contains are fragrant and pose a risk of irritation.
Alcohol in skin-care products causes dryness and free-radical damage, and impairs the skin's ability to heal. The irritation it causes damages healthy collagen production and can stimulate oil production at the base of the pore, making oily skin worse (Sources: Biochimica et Biophysica Acta, May 2012, pages 1410–1419; Alcoholism, Clinical and Experimental Research, January 2011, pages 83–90; "Skin Care—From the Inside Out and Outside In," Tufts Daily, April 1, 2002; eMedicine Journal, May 8, 2002, volume 3, number 5, www.emedicine.com; Cutis, February 2001, pages 25–27; Contact Dermatitis, January 1996, pages 12–16; and http://pubs.niaaa.nih.gov/publications/arh27-4/277-284.htm).