BRIGHTEN UP - 2 Minute Teeth Whitener
Based on 186 reviews

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BRIGHTEN UP - 2 Minute Teeth Whitener
This balm-like formula whitens teeth quickly and conveniently, without mess or fuss.

BRIGHTEN UP - 2 Minute Teeth Whitener

Based on 186 reviews

Details

This balm-like formula whitens teeth quickly and conveniently, without mess or fuss.
  • Unbelievably fast & convenient
  • Portable & ideal for on-the-go use

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Additional Information

Why is it different?
BRIGHTEN UP 2-Minute Teeth Whitener is an unbelievably fast, convenient, portable, and refreshing way to whiten your teeth and eliminate stains. It is ideal for on-the-go use or travel without the mess and fuss of most teeth whiteners.

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What does it do?

The unique, balm-like formula delivers a patented, highly effective whitening ingredient that's encapsulated to improve stability and block sensitivity. It is ideal for quick party touch-ups after eating or drinking.

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How to use

Apply a light coating to your smile zone (the teeth that are visible when you smile) as often as needed. If large clumps appear, use less pressure. It is normal for BRIGHTEN UP to foam slightly due to the action of the whitening agent. Excessive foaming indicates you have applied too much.

Do not eat or drink until product dissolves (approximately 2–5 minutes). There is no need to brush or rinse after use; product is safe if swallowed—simply apply and go!

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Recommended For You

Research

The Journal of Clinical Dentistry, Volume 20, 2009, pages 79–86

Journal of Dentistry, Supplement, May 2009, pages E51-E56

Journal of Dentistry, September 2008, pages 726–730; and Volume 32, Supplement, 2004, pages 13–17 and 47–50

Compendium of Continuing Education in Dentistry, February 2005, pages 144–148

The Journal of Clinical Dentistry, Volume 15, Issue 4, 2004, pages 12–17

Ingredients
Key Ingredients
Product Ingredients PEG-32 (solvent), Stearyl Alcohol (conditioning agent), Water, Hydrogen Peroxide (whitening agent), Allyl Methacrylates Crosspolymer (film-forming agent), Polaxamer 407 (surfactant), Flavor (natural mint).

Ratings & Reviews

REVIEW SNAPSHOT®

by PowerReviews
Paula's Choice SkincareBRIGHTEN UP Teeth Whitener - 2.5 g
 
3.9

(based on 186 reviews)

Ratings Distribution

  • 5 Stars

     

    (104)

  • 4 Stars

     

    (25)

  • 3 Stars

     

    (12)

  • 2 Stars

     

    (16)

  • 1 Stars

     

    (29)

50%

of respondents would recommend this to a friend.

Pros

No Pros

Cons

  • Clumpy application (5)

Best Uses

  • Anytime (4)
    • Reviewer Profile:
    • Natural style (6), Classic style (5)

Reviewed by 186 customers

Displaying reviews 1-10

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(1 of 1 customers found this review helpful)

 
1.0

No noticeable difference. Wouldn't purchase again.

By PCfan

from Northeast

About Me Natural Style

Verified Reviewer

Pros

    Cons

    • Clumpy Application

    Best Uses

      Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

      I whiten my teeth once, sometimes twice, a year with an over the counter product. My teeth aren't movie star white, but they are fairly white. I used this product in between those treatments, when I'd notice a little yellowing beginning. Unfortunately, I didn't notice any improvement with this product, and the application was clumpy. It was hard to get just the right amount out. The container design made it difficult to get the last bit of product out of the tube.

      (3 of 3 customers found this review helpful)

       
      3.0

      Works for me

      By Madame X

      from Santa Paula, CA

      About Me Natural Style

      Verified Reviewer

      Pros

      • Convenient Container
      • Pleasant Tasting

      Cons

        Best Uses

        • Anytime

        Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

        This is a simple and easy to use temporary teeth whitener. It's pleasant tasting and doesn't hurt my teeth or gums. The biggest downside is the amount in the tube. Not enough product for the price. Way too expensive. That's why I gave it only three stars.

        (3 of 3 customers found this review helpful)

         
        2.0

        did not care for this texture

        By TlaB

        from Atlanta, GA

        About Me Classic Style

        Pros

          Cons

          • Clumpy Application

          Best Uses

            Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

            This was just strange to use and I could not see a visible benefit. I do care for the feeling of rubbing chap-stick on my teeth. I would be willing to try this again or another product like it in some other formulation.

            (5 of 5 customers found this review helpful)

             
            1.0

            Pasty

            By Dlo

            from Pittsburgh pa

            Verified Reviewer

            Pros

              Cons

              • Clumpy Pasty I Can't Be
              • Not Effective

              Best Uses

                Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                Can't believe this got any good reviews. Clumpy, pasty and did nothing

                • Age:
                • 60+

                (5 of 5 customers found this review helpful)

                 
                3.0

                Meh?

                By I want white teeth

                from Los Angeles, CA

                About Me Beauty Conscious

                Verified Reviewer

                Pros

                • Kinda Works
                • Quick

                Cons

                • Glumpy
                • Temporary

                Best Uses

                • Daily Use

                Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                Its so soft, so I dap a little onto my teeth and smudge it with my finger. Like what everyone said it kinda really works for a quick moment.

                Since I use my finger to spread the content out evenly, white stain does get left on my finger... what is this??? (but it washes away).

                Would I ever purchase this again? No.

                • Age:
                • 18-29

                (7 of 7 customers found this review helpful)

                 
                4.0

                surprised but it works!!

                By Ali

                from Miami, FL

                About Me Natural Style

                Verified Reviewer

                Pros

                • It Works

                Cons

                • Clumpy Application
                • Messy
                • Runs Out Quickly
                • Sticky
                • Wears Off Easily

                Best Uses

                • Anytime

                Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                I was actually surprised, but the product really works. However, it is really small and it runs out very quickly. The stick breaks easily and it gets kind of messy. Please consider making a product with the same formula but bigger.

                (3 of 3 customers found this review helpful)

                 
                3.0

                Jury's still out on this one ...

                By The Deal Huntress

                from Chapel Hill, NC

                About Me Classic Style

                Verified Reviewer

                Pros

                  Cons

                    Best Uses

                    • Anytime

                    Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                    I used the product fairly consistently over a period of 3 weeks. But I didn't see any significant change -- at all really. I'm happy for those who have gotten benefit from it, but I'm obviously not among them.

                    (6 of 6 customers found this review helpful)

                     
                    5.0

                    This product works!

                    By Adventure7Girl

                    from Canada

                    About Me Natural Style

                    Verified Reviewer

                    Pros

                    • Convenient Container

                    Cons

                      Best Uses

                      • After Brushing My Teeth
                      • Anytime

                      Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                      I use this product after brushing my teeth at night, so it was part of my routine. I have been using it over the last three weeks. I had results after two weeks and that inspired me to keep using it. I confess I don't remember to use it everyday, but I'd say 5 out of 7 days and the results are great. The change has been gradual and I like that I can control how white they will get as I don't want those white teeth that make the teeth look overly white and unnatural. Thank you Paula for creating affordable products that work.

                      (10 of 11 customers found this review helpful)

                       
                      2.0

                      Doesn't hurt, but it doesn't help either

                      By Cat

                      from FL

                      About Me Natural Style

                      Verified Reviewer

                      Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                      I have been using this multiple times per day for the past week following the instructions, but I have to say that I'm not really noticing any difference in the brightness of my teeth at all. What I like about the product is that it's very portable, easy to use, and it doesn't hurt my teeth or gums even the tiniest bit. The slight foaming wasn't an issue for me. The taste isn't bad either! Not particularly good, but it is a pretty neutral taste. I feel like this product would be better at maintaining already-white teeth rather than as a multiple shade-whitening treatment in itself. Maybe I'll try this again when I eventually get my teeth whitened to help prevent staining, but if you want to whiten your already-yellow teeth I would give this a pass.

                      Service and delivery comments:

                      Delivery was perfect! All of my products arrived on time and in good condition.

                      (5 of 9 customers found this review helpful)

                       
                      2.0

                      Yes, but no, but yes

                      By Mitzi

                      from NY

                      About Me Classic Style

                      Verified Reviewer

                      Pros

                      • Whitens Teeth

                      Cons

                      • Clumpy Application

                      Best Uses

                      • Everyday Use

                      Comments about BRIGHTEN UP Teeth Whitener - 2.5 g:

                      Bizarrely, this works. Not in the longterm, I'm guessing, but as an on-the-spot illusion of whiteness.

                      Like everyone else, I found it hard to put on, and I doubt it will be long before I break the stick of product right off while applying. You also don't want to put this on two seconds before you flash a smile at someone, because it creates a white, gloppy, slobbery smear all over your teeth. But give it a few minutes and you'll have a short window of pearly(ish) whiteness. Plus, it tastes just fine.

                      I'd rather use a product that will have a cumulative whitening effect and isn't so awkward to apply. I wouldn't buy this again, but I'm not sorry to have it in my bag now.

                      Displaying reviews 1-10

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