5 Anti-Aging Secrets (That Actually Work)

Battling a lackluster complexion, loss of firmness, or fine lines? These anti-aging tips reveal how to visibly turn back the clock for appearance-enhancing results!

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5 Retinol Myths Busted!

Confused by the misinformation surrounding retinol? Find out why you SHOULD combine retinol with ingredients like vitamin C, AHA or BHA for younger-looking, skin-smoothing results.

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5 Ways to Use the Resist 1% Retinol Booster That Will Transform Your Skin

Find out how our ingenious 1% Retinol Booster can noticeably diminish the signs of aging you worry about most! Better skin days are ahead...

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A Letter From Paula: The Resist Anti-Aging Eye Cream

For those of you who know me and have read my books or use my products, you’re probably going to be very surprised when I tell you that Paula’s Choice is launching our first-ever eye cream!

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Acne & Aging Skin

Many believe acne should be gone by the time wrinkles start showing, but that is often not the case. Having acne and wrinkles at the same time is an all-too-common problem. We can help you fight wrinkles and breakouts at the same time so you'll start seeing your skin looking radiant, clear, and smooth in just a few days—really!

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Anti-Aging Ingredients Your Skin Needs Now

In terms of your diet and health, it's what's on the inside that counts—and the same is 100% true when it comes to caring for your skin! But what you choose to put on top of your skin can make a difference, so be sure you're giving it the five types of ingredients it needs to look and feel younger, longer!

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Anti-Aging Superstars

With anti-aging skincare, ingredients are everything! The right mix of ingredients can take an anti-aging product from so-so to outstanding. We spotlight key ingredients anyone wishing to look younger should be using, each one supported by published research proving their worth!

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Diminish Uneven Skin Tone & Get Your Glow Back

The appearance of uneven skin tone on the face, chest, and hands are a clear sign of aging skin, but we'll point you in the direction of the most effective skin-brightening formulas to get your glow back!

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Does Dry Skin Cause Wrinkles?

Dry skin can look more wrinkled and older than someone who doesn’t have dry skin, but it’s not the cause of those bothersome lines. In fact, of the thousands of studies on skin aging, dry skin as a causative factor is never mentioned! Find out what you can do to help your skin look better!

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Fighting Pollution with Antioxidants

Is there such a thing as an anti-pollution beauty routine?  You may be surprised to know the sun isn’t the only skin-aging factor you need to guard against—find out more about the vital role antioxidants play in helping to defend skin against environmental aggressors.  

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Five Super Anti-Aging Antioxidants Your Skin Needs

When it comes to antioxidants, one "hero" ingredient won't save your skin—you need products that offer an abundance of the best. We scoured the research on five of the most notable antioxidants that can help skin look younger and feel firmer plus soften the look of other signs of aging.

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How Antioxidants Fight the Signs of Aging

The research is clear: Antioxidants are vital to your health whether you eat them or apply them on your skin. They’re one of the most important group of skincare ingredients for diminishing signs of aging you see in the mirror. We share how they work their magic, and your skin will reap the rewards!

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How Does Vitamin C Help Skin?

Even the most diligent skincare devotees among us may count stubborn brown spots, fine lines or red marks among their complexion woes. Find out how this superstar ingredient works to restore your skin to its younger-looking, more radiant self.

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How Niacinamide Helps Skin

Learn all about this extraordinary B vitamin that brings multiple benefits when applied to skin. Smoother, brighter, more even and, yes, younger-looking skin is in store!

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How Paula’s Choice Serums Work

Wondering what serums really do for skin? We’ll explain how they work, what makes them special and how to find the perfect serum for your skincare concerns!

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How Paula’s Choice Skincare Boosters Work

Paula’s Choice offers several innovative anti-aging boosters to address specific skincare concerns. We share what each does, how to add one (or more!) to your routine, and what results to expect!

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How Paula’s Choice Skincare Boosters, Serums, & Essence Work

Targeted skincare products allow you to customize your routine to meet individual concerns. That’s why we’ve created specialized products whose focused ingredients provide stunning, long-lasting results. It’s the edge you need to obtain younger-looking, flawless skin! Find out how our boosters, serums, and essence can help you have the best skin of your life.

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How RESIST Anti-Aging Works

Wondering whether you should be using products from the expanded Resist collection or from one of our other lines? You're not alone! We'll explain who Resist products are for, how you can incorporate them in to your routine, and why every Paula's Choice skin care collection is anti-aging. Wonder no more, all your Resist-related questions will be answered!

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How Retinol Works

Retinol stands out as one of the best anti-aging ingredients, but how does this powerhouse ingredient actually work on skin's surface? Find out here…

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How the RESIST 1% Retinol Booster Works

If signs of sun damage, dull skin, wrinkles or enlarged pores are daily frustrations for you, find out how this retinol-spiked booster can improve those concerns and more!

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How to Exfoliate Skin (and Why It's So Important)

Even if you cleanse, tone, apply a sunscreen in the morning and a moisturizer at night, there's still one very important product missing that could make all the difference in the world to get you the skin you want: an AHA or BHA exfoliant!

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How to Have Radiant, Healthy Skin

Many of us try to creatively achieve a radiant look with makeup but it can be even more beautiful when your skin reflects this radiance without makeup. We’ll explain how Paula’s Choice Skincare can help you achieve that dare-to-go-bare real healthy glow.

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How to Keep Your Neck & Chest Looking Young

Even if you’re taking great care of the skin on your face, a lot of us ignore our neck and chest making those areas look older than they need to. This is what you can do to truly hide signs of aging on these areas.

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How to Renew Aging Skin

It takes surprisingly little time and only a handful of products to keep your skin from premature wrinkling, unsightly brown spots, and loss of firmness. We reveal our top four tips so you can keep your skin looking younger, longer.

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How to Smooth Crow's Feet

Crow’s feet—those etched wrinkles that begin at the outer corner of the eye area and fan out—got their name due to the fact that the pattern they form resembles a crow’s foot, and sadly, they really do.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to busting beauty myths and helping you solve your skincare frustrations with research-supported expert advice—so you'll have the facts you need to take the best possible care of your skin.

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