Anti-Aging/Wrinkles

The Truth About Firming Creams

Thinking of buying a product to firm or lift sagging, crepey skin? You're not alone, but did you know most of those products don't work as claimed? It's true! Stop wasting money and learn what you can really expect from firming and lifting creams.

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Treating Sun Spots Below the Neck + Other Body Concerns

Why let your face reap all the rewards of a wrinkle-fighting skin-care routine? We're sharing our favorite solutions that battle the signs of aging (especially brown sun spots and sagging) by targeting and repairing damaged skin.

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Vitamin C

If you’ve seen any skin care marketing in the past two decades, you’ve probably noticed that vitamin C gets a lot of attention as being nothing short of miraculous. Rather than rely on hype, we turned to published, substantiated research in order to understand how this antioxidant powerhousecan truly benefit skin.

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What Causes Wrinkles

We know it's frustrating: You look in the mirror and see the first signs of fine lines and wrinkles. They're around your eyes, your mouth, even your forehead—and they're starting to set in.

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When to Add Prescription Products to Your Skin-Care Routine

The most frustrating aspect of topical prescription medications is preventing negative reactions. The other major concern is determining which skin-care products you can use and the order in which to use them. No matter which medication your doctor prescribed, you still need skin care as usual. We explain how you can combine the two for beautiful results!

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When to Consider Cosmetic Surgery

Cosmetic surgery is a big deal, and it can absolutely make you look younger—but is it right for you? Our checklist reveals how to tell if you're ready and what to do next if you are!

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Which Strength of Retinol Do I Need?

There are many brilliant anti-aging ingredients in skin-care products, but without question, one of the superstars in this group is retinol. Lots of people are familiar with retinol (technical name for vitamin A), but when it comes to choosing a retinol product or treatment, many are concerned with how much retinol it contains or how much retinol their skin needs. That’s understandable, but not as complicated as you may think!

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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