*Promotion expires 9pm PT, August 31, 2016. No cash value. Applies to US and Canada only.
**Enter promo code SUMMERMAKEUP16 at checkout to redeem this offer. Limit one (1) free makeup item per customer, while supplies last. Choose from available makeup product(s) at checkout. Promotional items have no cash value and may not be returned or exchanged. Promotion applies to in-stock items only. No rain checks. Cannot be combined with other offers or applied to prior purchases. Promotion expires 9pm PT, August 31, 2016
***Promotion expires 9pm PT, August 31, 2016. Choose any 3 from 30 available FREE individual sample packettes on orders of $5+.
Ongoing offers on paulaschoice.com are subject to change. Promotional items have no cash value and may not be returned or exchanged.
While many of the “celebrity” beauty secrets you read about in magazines turn out to be more hype than help, some actually are worth considering. We’ve got you covered with four of the best celeb-inspired beauty tips you can try at home.
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From harsh scrubs to good products gone bad, these beauty saboteurs are all too common. Find out which one(s) may be holding your skin back from being its radiant best.
Thanksgiving is upon us, and we’re feeling grateful for the beauty products that solve our skin problems, keep our hair looking good, and allow us to feel more confident. Find out which products have us singing their praises every day!
While many of the "celebrity" beauty secrets you read about in magazines turn out to be more hype than help, some actually are worth considering. We’ve got you covered with four of the best celeb-inspired beauty tips you can try at home!
Wishing for a radiant complexion won’t make it so—we’re sharing the beauty fixes that will target your enlarged pores, uneven skin tone and stubborn breakouts (all before summer)!
Stuck in a beauty rut? Give yourself a seasonal makeover with our top, cutting-edge skincare and makeup recommendations.
For many, bidding adieu to summer also means saying hello to the drier, cooler weather of the fall season—a shift that makes your skin work overtime to stay smooth, soft and healthy. Here are four small changes to make this seasonal transition a little easier on your skin.
While there is no "best" facial oil, not all are created equal. We’ll explain which you should avoid, why you should consider adding one to your routine and share five well-researched oils that should be at the top of your skincare shopping list.
Confused by the misinformation surrounding retinol? Find out why you SHOULD combine retinol with ingredients like vitamin C, AHA or BHA for younger-looking, skin-smoothing results.
Skincare fads come and go, but some are actually worth it. Here we present some of the most intriguing product and ingredient trends to keep your eye on in 2016—backed by research, not hype!
For those of you who know me and have read my books or use my products, you’re probably going to be very surprised when I tell you that Paula’s Choice is launching our first-ever eye cream!
Curious about all the BB and CC creams on the market? The Paula's Choice Research Team clears up the confusion about these products and lets you know if you need to add one to your beauty routine!
Cold and flu symptoms often leave you looking worse for wear, but life must go on. Here are our favorite, user-tested skincare and makeup hacks for looking better when you're not feeling so hot.
With new skincare studies and exciting advances in technology emerging rapidly, 2015 gave us A LOT to talk about. Here are some of our most intriguing stories of the past year + readers’ choice favorites!
Ever wondered if your skin-care routine is working as well as it could be? What about if you're using the right products at the right time? We can help you figure this all out so and show you how to get better skin in less time!
When it comes to changing up your makeup colors, there's no better time than the start of the spring season to try something new. While the general guidelines for how to apply makeup remain the same month to month, something as simple as changing your lip, blush, or eyeshadow colors can give you a newly inspired attitude and vitality.
The appearance of uneven skin tone on the face, chest, and hands are a clear sign of aging skin, but we'll point you in the direction of the most effective skin-brightening formulas to get your glow back!
Toners are often the unsung heroes of a skin-care routine. Seemingly inconspicuous in appearance, the right toner can breathe new life into lackluster complexion. Find out what you've been missing!
Is there such a thing as an anti-pollution beauty routine? You may be surprised to know the sun isn’t the only wrinkle-risk factor you need to guard against—find out more about the vital role antioxidants play in defending your skin from smog, climate, UV rays, and other factors.
Why should retinol have all the fun?
How to get the most out of this pore-minimizing + anti-aging powerhouse.
The more you know about the risk factors that contribute to sunburn and how to treat sunburned skin, the better you'll be able avoid the burn and keep your family sun-safe, too.
Women use makeup to enhance their natural features or camouflage discolorations and wrinkles. There are lots of excellent products to address those beauty needs, but why stop with simply covering up the signs of aging? Learn about how anti-aging makeup can do more!
Many of you are probably aware that Paula's Choice is truly a rare and iconic skincare company. I say that not to brag, but because I know how passionate we are about the products we create. My team and I are wholeheartedly dedicated to helping you achieve the best skin of your life. This has been my personal mission for more than three decades, and was the driving force behind the creation of the Paula's Choice product line, which this year is celebrating its 20th anniversary—I can hardly believe it!
You know and love Paula Begoun for her exclusive product line, Paula’s Choice and her best-selling beauty books—but have you ever wondered which products she loves using? We reveal her favorites and share why they’ve earned a place in her routine.
Don't like how you look in photos or videos? We've all been there, but that's about to change because we have tips and tricks you can use right now to make sure you always put your best face forward in front of the camera!
Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:
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The Paula's Choice Research Team is dedicated to busting beauty myths and helping you solve your skincare frustrations with research-supported expert advice—so you'll have the facts you need to take the best possible care of your skin.
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