True
1
b6eb977c-b2b7-49a8-a301-0e1f1b273f91

Beauty Buzz

10 Bad Skincare Habits to Kick Today

From harsh scrubs to good products gone bad, these beauty saboteurs are all too common. Find out which one(s) may be holding your skin back from being its radiant best.

Read More

25 Beauty Products We’re Thankful For

Thanksgiving is upon us, and we’re feeling grateful for the beauty products that solve our skin problems, keep our hair looking good, and allow us to feel more confident. Find out which products have us singing their praises every day!

Read More

4 Celebrity Beauty Secrets You Can Try at Home

While many of the "celebrity" beauty secrets you read about in magazines turn out to be more hype than help, some actually are worth considering. We’ve got you covered with four of the best celeb-inspired beauty tips you can try at home!

Read More

4 Essential Tips for Clearer Skin + Smaller Pores by Summer

Wishing for a radiant complexion won’t make it so—we’re sharing the beauty fixes that will target your enlarged pores, uneven skin tone and stubborn breakouts (all before summer)!

Read More

4 Innovative Paula's Choice Products to Try This Spring!

Stuck in a beauty rut? Give yourself a seasonal makeover with our top, cutting-edge skincare and makeup recommendations.

Read More

4 Skincare Updates You Need This Fall

For many, bidding adieu to summer also means saying hello to the drier, cooler weather of the fall season—a shift that makes your skin work overtime to stay smooth, soft and healthy. Here are four small changes to make this seasonal transition a little easier on your skin.

Read More

5 Amazing Oils for Skin (and How to Use Them)

While there is no "best" facial oil, not all are created equal. We’ll explain which you should avoid, why you should consider adding one to your routine and share five well-researched oils that should be at the top of your skincare shopping list.

Read More

5 Retinol Myths Busted!

Confused by the misinformation surrounding retinol? Find out why you SHOULD combine retinol with ingredients like vitamin C, AHA or BHA for younger-looking, skin-smoothing results.

Read More

5 Skincare + Ingredient Trends to Keep on Your Radar in 2016

Skincare fads come and go, but some are actually worth it. Here we present some of the most intriguing product and ingredient trends to keep your eye on in 2016—backed by research, not hype!

Read More

A Letter From Paula: The Resist Anti-Aging Eye Cream

For those of you who know me and have read my books or use my products, you’re probably going to be very surprised when I tell you that Paula’s Choice is launching our first-ever eye cream!

Read More

BB and CC Creams: What's the Difference?

Curious about all the BB and CC creams on the market? The Paula's Choice Research Team clears up the confusion about these products and lets you know if you need to add one to your beauty routine!

Read More

Beauty Hacks to Camouflage Your Cold & Flu Symptoms

Cold and flu symptoms often leave you looking worse for wear, but life must go on. Here are our favorite, user-tested skincare and makeup hacks for looking better when you're not feeling so hot.

Read More

Best Skincare Advice of 2015

With new skincare studies and exciting advances in technology emerging rapidly, 2015 gave us A LOT to talk about. Here are some of our most intriguing stories of the past year + readers’ choice favorites!

Read More

Better Skin in Less Time: How to Perfect Your Skincare Routine

Ever wondered if your skin-care routine is working as well as it could be? What about if you're using the right products at the right time? We can help you figure this all out so and show you how to get better skin in less time!

Read More

Cheap Spring Makeup (That Won’t Make You Look Cheap)

When it comes to changing up your makeup colors, there's no better time than the start of the spring season to try something new. While the general guidelines for how to apply makeup remain the same month to month, something as simple as changing your lip, blush, or eyeshadow colors can give you a newly inspired attitude and vitality.

Read More

Diminish Uneven Skin Tone & Get Your Glow Back

The appearance of uneven skin tone on the face, chest, and hands are a clear sign of aging skin, but we'll point you in the direction of the most effective skin-brightening formulas to get your glow back!

Read More

Everything You Need to Know About Toners

Toners are often the unsung heroes of a skin-care routine. Seemingly inconspicuous in appearance, the right toner can breathe new life into lackluster complexion. Find out what you've been missing!

Read More

Fighting Pollution with Antioxidants

Is there such a thing as an anti-pollution beauty routine?  You may be surprised to know the sun isn’t the only wrinkle-risk factor you need to guard against—find out more about the vital role antioxidants play in defending your skin from smog, climate, UV rays, and other factors.  

Read More

How Niacinamide Helps Skin

Why should retinol have all the fun?

Read More

How the Niacinamide Booster Works

How to get the most out of this pore-minimizing + anti-aging powerhouse.

Read More

How to Prevent Sunburn

The more you know about the risk factors that contribute to sunburn and how to treat sunburned skin, the better you'll be able avoid the burn and keep your family sun-safe, too.

Read More

Makeup with Benefits: Anti-Aging Color

Women use makeup to enhance their natural features or camouflage discolorations and wrinkles. There are lots of excellent products to address those beauty needs, but why stop with simply covering up the signs of aging? Learn about how anti-aging makeup can do more!

Read More

Paula Celebrates 20 Years of Paula’s Choice

Many of you are probably aware that Paula's Choice is truly a rare and iconic skincare company. I say that not to brag, but because I know how passionate we are about the products we create. My team and I are wholeheartedly dedicated to helping you achieve the best skin of your life. This has been my personal mission for more than three decades, and was the driving force behind the creation of the Paula's Choice product line, which this year is celebrating its 20th anniversary—I can hardly believe it!

Read More

Paula's Favorite Products

You know and love Paula Begoun for her exclusive product line, Paula’s Choice and her best-selling beauty books—but have you ever wondered which products she loves using? We reveal her favorites and share why they’ve earned a place in her routine.

Read More

Secrets to Looking Great in Photos & Videos

Don't like how you look in photos or videos? We've all been there, but that's about to change because we have tips and tricks you can use right now to make sure you always put your best face forward in front of the camera!

Read More
Sort:
Results Per Page:
Page 1 of 2 Next »

About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

View Media Highlights

 

The Paula's Choice Research Team is dedicated to busting beauty myths and helping you solve your skincare frustrations with research-supported expert advice—so you'll have the facts you need to take the best possible care of your skin.

Skip to Top of Page
https://www.mcafeesecure.com/RatingVerify?ref=paulaschoice.com
[{"Key":"SpecialOffers","Name":"SpecialOffers","BrontoID":"0bbf03e9000000000000000000000000ead0","Label":"Web Specials & Daily Deals","DisplayDescription":"","DisplayRestrictions":"","Value":null},{"Key":"SpecialOffersLessFrequent","Name":"SpecialOffersLessFrequent","BrontoID":"0bbf03e90000000000000000000000012122","Label":"Web Specials","DisplayDescription":"","DisplayRestrictions":"Less Frequent","Value":null},{"Key":"BeautypediaExclusives","Name":"BeautypediaExclusives","BrontoID":"0bbf03e9000000000000000000000000eace","Label":"Beauty Exclusives","DisplayDescription":"Expert Advice Newsletter ","DisplayRestrictions":"twice a month","Value":null},{"Key":"BeautypediaUpdates","Name":"BeautypediaUpdates","BrontoID":"0bbf03e9000000000000000000000000ead1","Label":"Beautypedia Updates","DisplayDescription":"New reviews on Beautypedia ","DisplayRestrictions":"twice a month","Value":null}]
1

NEVER RUN OUT AGAIN

Paula’s Choice Auto Delivery is a quick and convenient way to make sure you never run out of your favorite products again. Just select the products you can’t live without, choose how often you’d like them delivered and we’ll take care of the rest.

Get 10% off your first order when you sign up today.