Beauty Buzz

Find the Best Products for Your Hair Type

Drop into a salon or walk down the aisles of your favorite drugstore and you're likely to be bombarded with a dizzying array of hair-care products with all sorts of wow-factor claims. But do different hair types really need different products, and does where you buy you hair care matter? We get to the root of the matter to find the best products for your hair type!

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Five Super Anti-Aging Antioxidants Your Skin Needs Now

With so many trendy antioxidants showing up in skin-care products each year, it's difficult to know which ones are worthy of your beauty bucks. When it comes to antioxidants, one "hero" ingredient won't save your skin—you need products that offer an abundance of the best. The Paula’s Choice Research Team scoured the research on five of the most notable antioxidants that can help skin look younger by reducing visible signs of aging.

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Get Rid of KP (Keratosis Pilaris)!

Keratosis Pilaris is a skin condition affecting nearly 50% of adults. The patches of little red or white bumps that are the hallmark of “chicken skin” aren’t considered harmful, but most people would rather be rid of them. Read on to learn how you can finally get rid of KP!

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Get the look: Retro-glam Holiday Makeup

Tired of the same reusing the smoky eye look every holiday season? Try this new fresh take on retro-glam with metallic accents. This look is long-wearing, and is the perfect go-to whether you're getting ready for a date night or an office party. Read on as the Paula's Choice Research Team shares all the tips you’ll need to get ready for your big night!

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Hair Rehab: 5 Ways to Repair Post-Summer Damage

From chlorine and saltwater to intense sun, summer can take its toll on your hair. Find out how to reverse the damage with our proven solutions for silky-soft hair!

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How BHA Exfoliants & Skin Purging Works

BHA (salicylic acid) is a powerful ingredient for combating breakouts and clogged pores, but does your skin have to go through a purging phase before it begins to clear things up? Find out the answer, and more!

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How Paula’s Choice Skincare Boosters Work

Paula’s Choice offers several innovative anti-aging “boosters” you can use to treat specific, stubborn skincare concerns. We reveal what each one does, how to add one (or more!) to your routine, and what results you can expect!

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How Sebaceous Filaments Work

Sebaceous filaments are often confused with blackheads. So what exactly are they and how can you make them less noticeable? Find out here…

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How The Best Skin of Your Life Starts Here is Different

As skincare research has evolved, so have our conclusions and recommendations about what does and doesn’t work for skin. Check out what makes The Best Skin of Your Life Starts Here different from any other beauty book you’ll read!

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How the Resist 1% Retinol Booster Works

If sun damage, dull skin, wrinkles or post-breakout red marks are daily frustrations for you, find out how this booster can upgrade your anti-aging repertoire.

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How the Resist Skin Firming Line Minimizer Works

Paula’s Choice offers a wide range of targeted treatment products to improve various signs of aging. Find out how Resist Skin Firming Line Minimize fits into this mix, and whether or not this innovative product is right for you!

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How to Choose and Apply Bronzer

How can you bronze your way to a soft, golden glow? We reveal the secret to selecting the right kind of bronzer for your skin type and skin tone, as well as the best application tools so you can avoid a faux tan faux pas!

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How To Fade Dark Spots and Get Your Glow Back

Eliminating dark spots takes a multi-pronged approach. We’ll guide through how to tackle those aging spots and restore a youthful glow.

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How to Get Clear Skin (From Head to Toe)

It’s safe to say that if you’re dealing with breakouts, you’ve probably tried everything you can to keep them under control—but there are more than a few sabotaging skincare habits that could be getting in your way. We’re sharing the top tips to get a clear, radiant complexion (above and below the neck).

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How to Heal Very Dry Skin

Whether you’re dealing with eczema, severe seasonal dryness or ultra-sensitive skin, here are the research-proven tips that will get your skin back to its healthy, radiant best.

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How to Look Great Without Makeup

Wouldn't it be great if applying makeup was just about enhancing your appearance and not about covering up what you don't like about your skin? With these tips, it can be! We reveal the best ways to keep your skin looking beautiful, with or without makeup—and it all starts with a great skin-care routine!

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How to Look Hot Now and 10 Years From Now

Most of us don't want to look older and are keenly interested in looking our youthful best as long as we can—but what can you do once you start seeing signs of aging? Surgery and cosmetic procedures are one approach, but there's a lot you can do NOW to begin looking younger (and hotter) TODAY.

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How to Prevent Sunburn

The more you know about the risk factors that contribute to sunburn and how to treat sunburned skin, the better you'll be able avoid the burn and keep your family sun-safe, too.

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Ingredient Scares That Aren't True

If websites and headlines about so-called dangerous cosmetic ingredients have you concerned, this article is a must-read! Find out why common ‘bad’ cosmetic ingredients aren’t scary at all!

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Is Micro-Needling Worth It?

Lots of you are wondering whether rolling a device studded with tiny needles over your skin will boost your anti-aging routine. Referred to as derma rolling or micro-needling, we discuss whether it's worth it or not—so no more waiting on pins and needles, let's get to the facts!

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Makeup with Benefits: Anti-Aging Color

Women use makeup to enhance their natural features or camouflage discolorations and wrinkles. There are lots of excellent products to address those beauty needs, but why stop with simply covering up the signs of aging? Learn about how anti-aging makeup can do more!

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Paula Celebrates 20 Years of Paula’s Choice

Many of you are probably aware that Paula’s Choice is truly a rare and iconic skincare company. I say that not to brag, but because I know how passionate we are about the products we create. My team and I are wholeheartedly dedicated to helping you achieve the best skin of your life. This has been my personal mission for more than three decades, and was the driving force behind the creation of the Paula’s Choice product line, which this year is celebrating its 20th anniversary—I can hardly believe it!

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Secrets to Looking Great in Photos & Videos

Don't like how you look in photos or videos? We've all been there, but that's about to change because we have tips and tricks you can use right now to make sure you always put your best face forward in front of the camera!

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Skin Irritation: 5 Treatments That Work

Skin can become irritated for a number of reasons—from ingredients in a skincare product or the result of cold, dry weather. Here are five ways to soothe your irritation fast, for happier skin in less time.

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Spring Skin Care & Makeup

Spring's new beginnings tend to focus on sprucing up the home, but with all the new products being launched, giving your makeup and skin-care routine a sprucing-up can produce beautiful results, too.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to busting beauty myths and helping you solve your skincare frustrations with research-supported expert advice—so you'll have the facts you need to take the best possible care of your skin.

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