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Gentle Touch Makeup Remover
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Gentle Touch Makeup Remover
All Skin Types

  • Easily removes eye makeup, mascara, foundation, lipstick or blush
  • Gentle, dual-phase formula carefully formulated for the eye area
  • Contains antioxidants and anti-irritants
  • Will not leave an oily residue or sting the eyes
  • 100% fragrance- and colorant-free

    Product Rating:   Read 18 reviews >>


    Sizes Price Quantity
    4 oz/118 ml $12.95
    0.1 fl. oz/2.96 ml - Sample Size $0.80

    100% guarantee 60 day return policy / 2-5 Day Delivery


    • Product Details Ingredients Application Tips FAQs
  • Easily removes eye makeup, mascara, foundation, lipstick or blush
  • Gentle, dual-phase formula carefully formulated for the eye area
  • Contains antioxidants and anti-irritants
  • Will not leave an oily residue or sting the eyes
  • 100% fragrance- and colorant-free
    • Water, Cyclotetrasiloxane, Cyclopentasiloxane (silicone solvents/skin-conditioning agents), Isohexadecane (mild solvent), Butylene Glycol, Glycerin (slip agents/water-binding agents), Aloe Barbadensis Leaf Juice (soothing plant extract), Bisabolol (antioxidant/soothing agent), Camellia Oleifera (Green Tea) Leaf Extract (antioxidant), Poloxamer 184 (surfactant polymer), Benzyl Alcohol, Sodium Dehydroacetate, Benzalkonium Chloride (preservatives), Allantoin Glycyrrhetinic Acid (licorice-derived anti-irritant), Sodium Chloride, Disodium EDTA (stabilizers), Methylparaben (preservative).
    Directions: Before or after using the Paula's Choice cleanser for your skin type, shake the Gentle Touch Makeup Remover well and pour a small amount onto a cotton ball or pad. Gently wipe over the eye area, lips, face, or other areas where you want to remove makeup.
    Does it matter if I use Gentle Touch Makeup Remover before or after cleansing?
    This really depends on personal preference. Using the remover prior to cleansing allows you to gently loosen eye makeup, mascara, and/or foundation prior to cleansing, and allows the remover to be rinsed off with the cleanser. Using the remover afterwards allows you to see where makeup may have "stuck" or where you may have missed with your cleanser. If you opt to use Gentle Touch Makeup Remover after cleansing, it is best to rinse with water to make sure all the product and makeup are gone.

    Customer Reviews

    Product Rating:   (18 reviews) Wonderful
    I love this product. I've tried so many others. After cleansing my makeup, I would wake up the next morning with makeup under my eyes again! Not with this product, and it is so gentle. I am buying more.
    —Melissa Brown

    Eye makeup remover
    This is the best eye makeup remover I've ever used. It's so gentle. Since I've been using it even my eyelashes have improved. Thanks Paula for another great product.
    —Debra Pezzulo

    Eye makeup remover
    Takes off whatever cleansers leave behind without feeling oily or irritating the eyes. One of my favorite Paula's products!
    —Lisa

    This is the BEST eye makeup remover
    I just started using your eye makeup remover and can't believe the results. Not only did it really take off my waterproof mascara, it is so wonderfully gentle and non-greasy. Other removers don't work and baby oil left my eyes greasy (even after carefully wiping it off which irritated my skin) so your product is a godsend. Heck, all your products are godsends! Thank you so much for creating skincare I can use on my sensitive skin.
    —Elizabeth Morrow

    Gentle Touch Make-up Remover
    This really does remove eye shadow and mascara effortlessly! Before using this product I used Vaseline and it left smudge marks under my eyes. Thank you, Paula for creating Gentle Touch!
    —Brenda

    The best!
    This is the best eye makeup remover I have ever used. For a long while, I didn't use anything because of my sensitive eyes. This stuff is amazing! No sting, no irritation, and no more makeup! Thanks Paula!
    —deven

    The BEST Makeup Remover, HANDS DOWn!
    This is a fantastic MAKEUP remover! Everyone keeps talking about it as an "eye" makeup remover, but you should see what it does to my long lasting lip color at the end of the day. Completely GONE! LOVE THIS PRODUCT!!!!
    —Jennifer B.

    Disappointed
    The Gentle Makeup Remover was not what I had hoped. I wear Cover Girl Professional mascara (NOT waterproof), and the makeup remover did not get it all off. My Skin Balancing Cleanser (which, by the way, I love!) actually removes my eye makeup better than this did.
    —Sara

    Great remover for waterproof mascara
    This remover works quite well on removing waterproof mascara without a lot effort.
    —Janet

    Very Good
    Finally an eye makeup remover that doesn't have any fragrance and doesn't leave my eye area oily! It just leaves it feeling soft and smooth. Takes off every stitch of eye makeup I wear, including Paula's gel eyeliner.
    —Donna P

    Love it.
    Lasts a long time and gently removes makeup. I find it best to wash your face first then use this on any remaining makeup so it last even longer that way.
    —Crystal

    OK
    I LOVE how this makeup remover is not oily. However, it stings when I use it. It takes off quite a bit of eye make-up compared to other brands that I have tried. I don't think any eye make-up remover can completely take everything off.
    —K

    Removes makeup without tugging skin
    The bi-phasic formula (remember to shake before use!) cleans most makeup without tugging skin, specially around the eyes. Very waterproof mascara may require 2 passes for complete removal. It does not irritate skin and the product lasts: a little goes a long way.
    —Alessandra

    Gentle Touch Makeup Remover
    Best ever, never go back to other brands! Clean so well and so gentle even for mascara. I tried so many even the expensive ones, but nothing compare to Paula's. Thanks!
    —Rona

    Another suggestion?
    I purchased this but it irritates under my eyes (stings) and makes the appearance of lines more evident because they're irritated-does she have another brand she likes? Customer Care: Please call our Customer Service for assistance with finding a product that will work for you. Also, please note that we have a 60-day 100% Satisfaction Guarantee return policy.
    —Misty Coltune

    Very Nice
    Works very well to remove my waterproof mascara. Doesn't leave a greasy residue on your face. Love it!
    —Lyndsay

    So-so
    While I do like this product; it's better than any other biphase remover I've used; I do have a couple complaints. First, the price. It is one of the more pricier items for the amount you get. The bottle is small and doesn't last long; you have to soak the cotton pad with the remover. Secondly, you do have to wipe a bit to remove all of the mascara (especially the lower lashline) I try to minimize this by holding the soaked pad on my eye for a about 30 seconds before wiping but I still find that I have to rub too much for my liking. I will repurchase as I haven't found anything better. IMO, the remover was MUCH better before the reformulation and I wish they'd bring it back. Customer Care: Please call our Customer Service for assistance with finding a product that will work for you. Also, please note that we have a 60-day 100% Satisfaction Guarantee return policy.
    —Natalie

    Works but too runny
    I was using Physician's Formula lotion remover and it worked fine, but decided to order this when ordering some other Paula's products. I cannot us it as described using a cotton ball or pad because my eyes are very sensitive to any fibers..and they WILL get in my eye. So, I use my fingers (gently!) and end up pouring most of the product down the drain. If this were a lotion product it would be great but I'm going back to the PF. Customer Care: Please call our Customer Service for assistance with finding a product that will work for you. Also, please note that we have a 60-day 100% Satisfaction Guarantee return policy.
    —Karen

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