What makes this product unique?
The versatile design of our Shadow Softening Brush works brilliantly to apply all over color, lid color, highlighter, or sheer crease color. It is an excellent tool for blending and softening the edges of your eyeshadow design, and can be used for a convenient one-step application of eyeshadow from lid to underbrow.
Measures 6 inches long from handle tip to brush head.
Who is this product for?
The Shadow Softening Brush is recommended for anyone who uses eyeshadow and wants a fast, soft application.
How should this product be used?
Gently wipe brush over powder eyeshadow, going in one direction. Apply color to eyelid, crease, and/or underbrow, depending on your choice of color placement and desired effect. Build and blend color as needed. For softening the edges of applied eyeshadow, gently stroke the brush over the area you wish to soften, blending up and in or up and out, depending on the intended effect.
What Makes Paula's Choice Products Unique?
Created by world renowned skin care expert and author Paula Begoun
Proven effectiveness based on hundreds of published scientific studies
Targeted systems for wrinkles, acne, rosacea, sensitive skin, oily skin, dry skin and more
Fragrance-free, color-free, free of harmful skin irritants, and never tested on animals
100% customer satisfaction guaranteed
Unequalled customer service
Gently wipe brush over powder eyeshadow, going in one direction. Apply color to eyelid, crease, and/or underbrow, depending on your choice of color placement and desired effect. Build and blend color as needed. For softening the edges of applied eyeshadow, gently stroke the brush over the area you wish to soften, blending up and in or up and out, depending on the intended effect. Be careful to not brush down because this can visually pull the eye down too, which make you look harsh or tired.
How many brushes do I need?
Your choice of brushes is determined by how you apply your makeup. An elaborate, nuanced makeup application would typically involve a variety of brushes. Conversely, a minimal and/or basic makeup application requires fewer brushes. The general rule to follow is that the size of the brush should match (or correspond with) the size of the area you are working on. It is best to avoid using the same brush for applying both lighter and darker colors.
When should I replace my brushes?
Replace them if they become misshapen, frayed, or start shedding excessively, or if the brush handle becomes loose or splintered.
How can the brushes be high quality yet reasonably priced?
The fact is even the best, most luxurious makeup brushes are not costly to make. Our brushes are customized for us from a major supplier and we buy in bulk, which keeps the cost to you down.
What are Paula's Choice brushes made of?
The handles are wood and our brushes feature natural hair, except for the Concealer Brush, Blush Brush, Powder Brush, and Precision Liner Brush, which are made of synthetic hair.