What makes this product unique?
The versatile design of our Shadow Softening Brush works brilliantly to apply all over color, lid color, highlighter, or sheer crease color. It is an excellent tool for blending and softening the edges of your eyeshadow design, and can be used for a convenient one-step application of eyeshadow from lid to underbrow.

Measures 6 inches long from handle tip to brush head.

Who is this product for?
The Shadow Softening Brush is recommended for anyone who uses eyeshadow and wants a fast, soft application.

How should this product be used?
Gently wipe brush over powder eyeshadow, going in one direction. Apply color to eyelid, crease, and/or underbrow, depending on your choice of color placement and desired effect. Build and blend color as needed. For softening the edges of applied eyeshadow, gently stroke the brush over the area you wish to soften, blending up and in or up and out, depending on the intended effect.

None.

Gently wipe brush over powder eyeshadow, going in one direction. Apply color to eyelid, crease, and/or underbrow, depending on your choice of color placement and desired effect. Build and blend color as needed. For softening the edges of applied eyeshadow, gently stroke the brush over the area you wish to soften, blending up and in or up and out, depending on the intended effect. Be careful to not brush down because this can visually pull the eye down too, which make you look harsh or tired.

How often should I wash my brushes?
If you use the same basic colors and reserve your makeup brushes for your own use, washing them once every 2–3 months should suffice. Washing natural hair brushes too often can break down the shaft. Also, frequent washing can loosen the glue in the handle that holds the bristles together and keeps them in place. When cleaning the brushes, concentrate your effort on the bristles, not the handle. The exception to this is our Eyeliner brushes when they are used with Paula's Choice Constant Color Gel Eyeliner. You must wash the brush gently with a cleanser and water after every application to be sure you've removed the product from the brush. If not, the gel will harden on the brush making it difficult to use again.

What should I use to wash my brushes?
Use an inexpensive gentle shampoo instead of pricey brush-cleaning solutions, which are just shampoo anyway. The shampoo shouldn't contain any conditioning agents, which can build up on the brush just like they do on the hair. Paula's Choice All Over Hair & Body Shampoo is an excellent option. Conditioner is not necessary when caring for your brushes.

Exactly how should I clean my brushes?
Here's a step-by-step guide to brush care:

• Gently but thoroughly wash the brush with gentle shampoo in tepid water.
• Meticulously rinse the brush with tepid water, until water runs clear.
• Carefully press out excess water from bristles and dab the brush dry.
• Arrange the bristles back into their original shape.
• Let the brush air dry on a towel without the help of a blow dryer (blow drying can damage bristles).

How do I clean my eyeliner brush after using Constant Color Gel Eyeliner?
A liquid makeup remover such as Paula's Choice Gentle Touch Makeup Remover works beautifully to remove product from your eyeliner brush and keep it looking new. Simply pour a small amount of makeup remover onto a cotton round and swipe your brush across the round until clean.

When should I replace my brushes?
Replace them if they become misshapen, frayed, or start shedding excessively, or if the brush handle becomes loose or splintered.

How can the brushes be high quality yet so affordably priced?
The fact is even the best, most luxurious makeup brushes are not costly to make. Our brushes are customized for us from a major supplier and we buy in bulk, which keeps the cost to you down.

What are Paula's Choice brushes made of?
The handles are wood and our brushes feature natural hair, except for the Concealer Brush and Precision Liner Brush, which are made of synthetic material.