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Gentle Touch Makeup Remover

Take it all off with ease. This dual-phase solution removes even waterproof makeup quickly and gently without irritation or puffiness.
Item #: 310
  • Won’t irritate eyes
  • Especially formulated for delicate eyelashes and skin around the eyes

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Gentle Touch Makeup Remover

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Customer Ratings:

86 out of 100
(Based on 137 Reviews)
Page of 6 Next »
  1. Amanda M.
    Reviewed on Friday, May 01, 2015
    100 out of 100
    • Rating
      Best / 4
    Seriously one of the best
    • In my quest to become completely cruelty on personal care products, I have tried several eye make up removers and this is by far the best! Gets tough make of, gently and without a super oily residue. Highly recommend!!

  2. Lynette M
    Reviewed on Tuesday, February 24, 2015
    100 out of 100
    • Rating
      Best / 4
    Good Remover
    • I don't wear makeup on a daily basis because I'm retired. When I do go out with makeup on, this remover works good. I like that it's not oily & non-irritating for my sensitive skin. My eyes are sensitive to oil removers or skin care with oil.

  3. Lara S
    Reviewed on Friday, January 30, 2015
    40 out of 100
    • Rating
      Poor / 4
    Pretty average, tbh
    • I agree with some of the other reviewers, a oil would be better. I found that I have to wipe my eyes 2-3 times because it won't get everything off the first time. It does feel gentle, but it isn't as effective as I'd like it to be.

    Customer Service Response
    Replied on: Monday, February 02, 2015

    Hello, and thank you for sharing your experience with us - we're sorry to hear this didn't work as expected for you! Please contact a member of our Customer Care team for information on a possible exchange or refund.

    —Paula's Choice Research Team
  4. PAULINE C.
    Reviewed on Wednesday, January 14, 2015
    100 out of 100
    • Rating
      Best / 4
    Wonderful!
    • This is a fast-acting, non-oily, really-works makeup remover. Now when will Paula's company produce makeup remover cloths for travel??

  5. Northstar5
    Reviewed on Sunday, December 28, 2014
    60 out of 100
    • Rating
      Neutral / 4
    Dated formula works just okay
    • Being a big fan of PC (I own it all) I found this to be disappointing. The formula feels dated compared to the makeup removers that are available now, like water-soluble cleansing oils (which are great for oily acne-prone skin no matter what Paula says....sorry Paula!), miscellar water, or the higher-quality wipes. Please make a proper full-face makeup remover, like a cleansing oil that would be better than everyone else's (with no fragrance, alcohol, or irritants)! Cleansers just aren't enough.

  6. Elizabeth T.
    Reviewed on Saturday, December 06, 2014
    100 out of 100
    • Rating
      Best / 4
    Best remover I've tried
    • I wear a lot of mascara and eyeliner and have struggled with other products that require too much rubbing, multiple applications, and they don't even remove all of the makeup. This remover is somehow light and gentle but is a work horse and manages to get my make-up off in one go. Amazing. Love it.

  7. Paulina V.
    Reviewed on Thursday, December 04, 2014
    100 out of 100
    • Rating
      Best / 4
    Great product!
    • I am new to Paula's Choice and let me tell you how happy I am with this product. It is a little pricey, but your money will be well spent. It does not have an odor, it does not sting or cause any irritation on my sensitive skin. I usually use this after I have washed my face to get the stubborn makeup (if any) and with just a little bit, it does the job. Very nice product!!

  8. LYDIA S.
    Reviewed on Sunday, November 16, 2014
    80 out of 100
    • Rating
      Good / 4
    BEST MAKEUP REMOVER I HAVE EVER USED
    • This deserves 5 stars... I gave if 4 because it is pricey. It removes my waterproof eyemake with no irritation. You must hold the cotton pad soaked with it on your eyes for at least 15 seconds of more. I sometimes use a soaked q-tip and gently stroke it on the base of my lashes. This is the only eyemakeup remover that does not irritate my eyes. It also removes residual makeup that I thought the facial (not Paula's) towelette had removed. Best makeup remover for sensitive skin!

  9. Betsy N.
    Reviewed on Sunday, October 12, 2014
    100 out of 100
    • Rating
      Best / 4
    The best I've ever used!
    • This is the best eye makeup remover I've ever used! I'm in my early thirties, with oily skin, and I wear eye makeup almost every day. This remover takes off my eye makeup almost effortlessly (I apply it to a cotton pad). I barely need to use any effort. Love this!

  10. Christine N.
    Reviewed on Thursday, October 09, 2014
    100 out of 100
    • Rating
      Best / 4
    The only makeup remover that doesn't make my eyes RED
    • This eye makeup remover is the best I have ever used; it's not super oily like most makeup removers (Almay pads, Lancome), it works without having to rub hard, and it's the ONLY one that doesn't irritate my eyes. When I use other makeup removers, my eyes are bloodshot the next morning no matter how careful I am. I'm also a contact wearer and I did have to remove my eyeliner recently because I messed up and it didn't cause any problems. My only wish is that it came in a 3oz bottle for travel!

  11. Stephanie H.
    Reviewed on Tuesday, September 30, 2014
    100 out of 100
    • Rating
      Best / 4
    the Absolute Best eye makeup remover you can buy!
    • I don't wear makeup that often, but when I do I like to use a makeup remover or towelette before cleansing. The towelettes I had been using were very drying, especially around the eye area. So I was in the market for a makeup remover. I found Paula's Choice & picked out a skin care line, then came back later & saw she had this product. So I bought it & I love it! It is so gentle; no need to rub! Very moisturizing also! Don't forget to shake well before use!

  12. Lyn
    Reviewed on Saturday, August 30, 2014
    100 out of 100
    • Rating
      Best / 4
    Gentle
    • Very gentle to eyes & skin, and no greasy feel. Not tested on animals is good!

  13. SARA C.
    Reviewed on Wednesday, August 27, 2014
    100 out of 100
    • Rating
      Best / 4
    Love!
    • This is my favourite MU remover. It doesn't sting and doesn't leave a greasy residue. It also is pretty thorough at removing my eye MU, but sometimes I have to use a tiny bit in the morning to get the last traces. LOVE.

  14. ANDREA H.
    Reviewed on Monday, June 16, 2014
    100 out of 100
    • Rating
      Best / 4
    All I need
    • Love this stuff, sometimes it's all I use to fully remove makeup because I can't let fresh lash extensions get wet. I just wipe till the cotton pad stays clean.

  15. JENNIFER S.
    Reviewed on Tuesday, June 10, 2014
    100 out of 100
    • Rating
      Best / 4
    Sampled
    • Typically I wash my face twice to remove makeup. I used my sample of PC makeup remover with a cotton ball and cu-tip. I was impressed with how well it removed my makeup and left no greasy or dry feeling. Washed my face as usually, but just once. Applied my PC PM products and notice that my skin feels even smoother. Which is surprising considering PC products already do a great job. I am truly impressed.

  16. Ellen
    Reviewed on Friday, May 23, 2014
    40 out of 100
    • Rating
      Poor / 4
    Disappointed
    • I use and love PCs skin care products so thought I would try this makeup remover. I didn't like the consistency as it was very runny. I would definitely prefer more of a gel. I just wasn't happy with the way it felt on my skin especially around my eyes when removing shadow and mascara (I use PC mascara) and after. I really wanted to love this...but don't.

    Customer Service Response
    Replied on: Thursday, May 29, 2014

    Hi there! We're sorry the Gentle Touch Makeup Remover didn't workout for you! Please contact our Customer Care Team for assistance with a refund or exchange.

    —Admin
  17. Janice
    Reviewed on Wednesday, April 30, 2014
    100 out of 100
    • Rating
      Best / 4
    Gentle Touch Makeup Remover
    • I really like this makeup remover. It removes all eye makeup & long wearing lipsticks too. I use a damp cotton ball with a little water, & works just fine for me.

  18. Deanna
    Reviewed on Wednesday, April 16, 2014
    100 out of 100
    • Rating
      Best / 4
    How to use this economically
    • To use this economically, I first take off some of my eye makeup with my normal face washing process. Then, I use thin cotton pads to remove the remaining eye makeup. The thin cotton pads work much better than cotton balls because both side of the pad can be used. Cotton balls soak up and waste product. I also buy the cotton pads at the Dollar Store, where they are less than half the price at Walmart ($1 vs. ~$2).

  19. Tanya K.
    Reviewed on Tuesday, April 08, 2014
    20 out of 100
    • Rating
      Worst / 4
    Disapointing
    • Based on the reviews thought it was worth trying this remover as I dont wear much eyemakeup and never wear mascara or foundation. I have sensitive skin and eyes and wanted something easy and gentle. Very disappointed to find that not only did it take 3-5 applications (I left it to sit for a bit before wiping off as instructions say), but it left a 'slick' film on my skin and around my eyes that required another cleanser to remove! Like Anne, its too much work and hate how it left my eyes fuzzy

  20. KATIE B.
    Reviewed on Monday, March 10, 2014
    100 out of 100
    • Rating
      Best / 4
    Beyond Great!!!
    • After using PC's remover, I knew it was good. A recent out of stock situation forced to find an alternative. I went to Beautypedia for an alternative I picked the one that was ranked as a 'best'. Well, it wasn't a 'best' for me. It felt oily, and didn't removed all my mascara, and that's regular NOT waterproof mascara. Thank god PC's is back in inventory, I ordered 3, will re-order after I open the 2nd one, will not be without again. Now I know it's not good it's great!!!!

  21. Sharon E
    Reviewed on Wednesday, March 05, 2014
    60 out of 100
    • Rating
      Neutral / 4
    Good but not perfect
    • I use many of Paula's Choice (PC) face & body treatments as well as cleansers & toners 1-2 times/day. I also use PC's Super-Light Wrinkle Defense & Best Face Forward Foundation. Before cleansing and toning, I have to use copious amounts of Gentle Touch Makeup Remover on 4-6 cotton balls to remove all moisturizer & foundation. As I am on a tight budget, this would render a competitively-priced makeup remover pricey per oz used more than 1-2/week added to the cost of my other PC products.

  22. ELIZABETH J.
    Reviewed on Tuesday, February 18, 2014
    100 out of 100
    • Rating
      Best / 4
    Removes mascara residue after normal cleansing
    • Do yourself a favor and at least try the sample size. I did and I will never be without this product as long as Paula makes it! It's That different. No creepy filmy residue that reddens your eyes and make you feel partially blinded. After decades of trying, I found a makeup remover I can love!

  23. erika m.
    Reviewed on Tuesday, February 18, 2014
    40 out of 100
    • Rating
      Poor / 4
    I use drugstore waterproof mascara
    • i was hoping this was going to be a good remover for long-wearing mascara but sadly, it isn't. It takes about 3 saturated jumbo cotton balls of this formula to fully remove my drugstore mascara. I quickly used up the whole bottle but won't repurchase because the amount of product I have to use to actually remove the makeup is cost-prohibitive. I'm sure this is a fantastic face and eye makeup remover but not for the shellac-type mascara they're putting out now.

  24. Anne H.
    Reviewed on Sunday, February 16, 2014
    20 out of 100
    • Rating
      Worst / 4
    Too much work
    • I'm a regular user of PC products , and wanted to make a switch from my expensive 'sensitive eye' makeup remover. I don't wear much makeup, and none of it is waterproof, so I was surprised at how much effort it took to remove with this product. I even started saturating a pad and holding it to my eye for 30 seconds, but I still needed to go back at it a second or third time. And - every morning - there would be traces of eye makeup darkening my eyes. Disappointing. But at least it was gentle

    Customer Service Response
    Replied on: Monday, February 17, 2014

    Hi Anne! Thank you for sharing your experience, and we're sorry it didn't match that of others.  Please contact our Customer Care Team, who would be happy to help with an exchange or refund.

    —Admin
  25. JENNIFER T.
    Reviewed on Friday, February 14, 2014
    100 out of 100
    • Rating
      Best / 4
    The Best eye makeup remover ever!
    • I have been using this eye makeup remover for years and for the first time ever I forgot to repurchase before I ran out!!! So I thought I'd just run to the store and pick up another brand that has had good reviews but I was so disappointed, the brand name one from the store was not nearly as good as this one. I will be reordering this and now I will make sure never to be without it again.

Page of 6 Next »

What makes this product unique?
Gentle Touch Makeup Remover is a dual-phase solution that quickly removes all makeup and is particularly adept at removing waterproof mascara, stay-put foundation, or all-day lipsticks. Goes above and beyond by providing antioxidants and anti-irritants and will not leave an oily residue or sting the eyes. This mild makeup remover was carefully formulated for delicate eyelashes and the fragile skin around the eyes.

This product is 100% fragrance- and colorant-free.

Who is this product for?
Gentle Touch Makeup Remover is formulated for all skin types.

Sources to support the claims made for Gentle Touch Makeup Remover

Skin Therapy Letter, September 2008, pages 5–9; Journal of Drugs in Dermatology, July 2008, pages S7–S12; Journal of Molecular Medicine, February 2008, pages 221-231; British Journal of Dermatology, August 2007, pages 295–300; Contact Dermatitis, May 2004, page 265; Contact Dermatitis, June 1999, pages 310–315; and Microscopy Research and Technique, May 1997, pages 193-199.

Key Ingredients: licorice extract, silicone, bisabolol, green tea, Aloe barbadensis

Product Ingredients:

Water, Cyclotetrasiloxane, Cyclopentasiloxane (silicone solvents/skin-conditioning agents), Isohexadecane (mild solvent), Butylene Glycol, Glycerin (slip agents/water-binding agents), Aloe Barbadensis Leaf Juice (soothing plant extract), Bisabolol (antioxidant/soothing agent), Camellia Oleifera (Green Tea) Leaf Extract (antioxidant), Poloxamer 184 (surfactant polymer), Sodium Dehydroacetate, Benzalkonium Chloride (preservatives), Allantoin (soothing agent), Glycyrrhetinic Acid (licorice-derived anti-irritant), Sodium Chloride, Disodium EDTA (stabilizers), Methylparaben (preservative), Benzyl Alcohol (preservatives).

DIRECTIONS: Before or after using the Paula's Choice cleanser for your skin type, shake the Gentle Touch Makeup Remover well and pour a small amount onto a cotton ball or pad. Gently wipe over the eye area, lips, face, or other areas where you want to remove makeup.

Does it matter if I use Gentle Touch Makeup Remover before or after cleansing?

This really depends on personal preference. Using the remover prior to cleansing allows you to gently loosen eye makeup, mascara, and/or foundation prior to cleansing, and allows the remover to be rinsed off with the cleanser. Using the remover afterwards allows you to see where makeup may have "stuck" or where you may have missed with your cleanser. If you opt to use Gentle Touch Makeup Remover after cleansing, it is best to rinse with water to make sure all the product and makeup are gone.

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