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Troubled by Redness? Relief is on the Way!

Press Contact:
Kristina Katsoulas
Pierce Matte PR
212.243.1431
Kristina@piercemattie.com

Give Irritated Skin Much-Needed Comfort with Paula's Choice Redness Relief Treatment

Facial redness can be caused by a variety of issues including skin conditions such as rosacea, acne and eczema, allergic and inflammatory conditions, such as sunburn and allergies to insect bites, and topical creams. The millions of Americans who face these issues daily want a fast acting solution that brings relief.

Paula's Choice Redness Relief Treatment is a one-of-a-kind, alcohol-free, daily treatment that instantly relieves chronic redness and irritation to soothe even the most sensitive skin. Truly an indispensible treatment, it provides relief from acne, sunburn, insect bites and razor burn, as well as helping to prevent ingrown hair and soothing skin post hair removal.

This innovative formula is loaded with a specialized combination of potent antioxidants and powerful anti-irritants—including willow herb and green tea—to help normalize, heal and repair skin.

Who is the ideal customer for this product?
Designed for women and men, Redness Relief Treatment is perfect for all skin types, especially anyone wanting to reduce facial redness, rosacea or irritation. It also works exceptionally well as a soothing aftershave.

DIRECTIONS: Saturate a cotton ball or pad with Redness Relief Treatment and gently stroke over affected areas; can be used in place of your regular Paula's Choice toner or immediately after. Do not rinse off. For additional redness relief, follow with a Paula's Choice antioxidant serum and moisturizer. During the day, follow with a broad-spectrum sunscreen or foundation rated SPF 15 or higher.

NOTE: Do not use if you are allergic to aspirin or its derivatives.

Price: $15.95 (4 oz.) / Available at www.paulaschoice.com

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Paula's Choice was founded in 1995 by internationally known beauty and skin care expert, Paula Begoun, author of Blue Eyeshadow Should Be Illegal, The Beauty Bible and Don't Go To The Cosmetics Counter Without Me, which have sold more than 2.5 million copies. Using her knowledge and expertise, Paula has developed state-of-the-art formulations for her own line based on reliable, published skin-care research. Products include skin care, makeup, body and hair care, beauty tools, and accessories. All products are fragrance-free, cruelty-free, environmentally-friendly and perform beautifully without false promises. For more information visit: www.paulaschoice.com.

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NEVER RUN OUT AGAIN

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