The Good Fight

Despite the risk, Jackie Cruz and Jaime King fought through adversity to advocate for others. Discover what motivated them to stand for and find triumph in the truth.

BEAUTY WE BELIEVE IN

Paula Begoun is, and has always been, committed to uncovering and telling the truth. Jackie and Jaime join forces with Paula to support her mission of truth in beauty.

Stand Up. Speak out. #ChooseTheFight

Change happens when you make the hard choices - and when you choose truth despite adversity. Stand with us, tell your story and #ChooseTheFight

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WE SUPPORT JAIME, JACKIE & PAULA’S GOOD FIGHTS

For each CLINICAL Ceramide, 2% BHA and Omega product sold through The Good Fight, we're proud to donate 10% of proceeds.*

THE GOOD FIGHT FOR EQUALITY

Jackie Cruz

Actor, singer and activist Jackie Cruz is a born fighter. Gaining star status on Orange Is the New Black, Jackie used her voice to speak about women’s prison reform, immigration and LGBTQ rights. She also created her own production company to give women of color and diversity a place to share their own stories and truth. Her chosen charity is The Women’s Prison Association.

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THE GOOD FIGHT FOR HUMANITY

Jaime King

Jaime King—storyteller, activist and Ocean’s 8 star—uses her status to spotlight women’s fertility concerns. After several miscarriages and following her diagnosis of endometriosis, adenomyosis and PCOS, Jaime broke the silence about women’s reproductive struggles and created a climate that encouraged an open dialogue. Her chosen charity is Baby2Baby.

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THE GOOD FIGHT FOR TRUTH IN BEAUTY

Paula Begoun

Acclaimed author and founder of Paula’s Choice Skincare, Paula has dedicated herself to customer education and advocacy. Recognized globally as an expert for the skin care industry, Paula has helped millions of women go to the cosmetics counter with the confidence and knowledge to take the absolute best care of their skin. Her chosen charity is The Global Fund for Women.

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THE GOOD FIGHT CHARITIES

*10% of proceeds of CLINICAL Ceramide, 2% BHA and Omega products sold through The Good Fight will be donated to Paula, Jackie and Jaime’s charities of choice. $10K min per product will be donated. Valid through Sept. 30, 2018